In spite of the fact that the Moto X smart phone has already been released in Canada and the United States, the flagship smart phone was (and still is) unavailable in Europe. However, Google (NASDAQ:GOOG) had recently announced that it will launch Moto X smart phone in France, Germany as well as the United Kingdom, hoping that it will reach as many users as possible.
The smart phone is reasonably priced (it can currently be purchased in the US for less than $400) but even so, the sales are still not encouraging at the moment. As a matter of fact, the company has reduced the price of Moto X by around $100, hoping that this would eventually boost the sales. On the other hand, the price was also reduced because the prices for prepaid service plans have decreased.
Google is believed to launch the Moto X smart phone on the 1st of February for a price of approximately 430 Euros, although it will range from one country to another. The phone can be purchased without a SIM card or on contract and it will run on the popular Android operating system.
Google has recently acquired Motorola, and the Moto X is an innovative smart phone that is not only feature-rich, but that also comes with a reasonable price tag, thus being a great choice for price-conscious customers. Motorola is known to have lost a massive amount of market share after the sales of Apple and Samsung smart phones have increased over the past couple of years, and launching the Moto X in the above-mentioned European countries may be exactly the kick-start the company needs to get back on track again.
This smart phone was the first product released after Google has purchased Motorola for the staggering sum of $12.5 billion, two years ago. One thing is for sure, though: Moto X offers a great value for its price and it is surely a great investment for those who do not want to overspend on such a device, as well as for consumers from the developing countries.
Even so, some specialists claim that the price reduction combined with the extended target market may not be enough to place Motorola amongst the world’s top smart phone manufacturers. This is debatable though, given the fact that Google is one of the largest multinational companies and it has now taken Motorola under its wing – according to some recent studies, it is believed that Google will see encouraging sales figures regarding the smart phone only after three or four quarters from the moment of its launching on the European market.