King Digital Entertainment, the mobile game developer that created the reputable Candy Crush Saga has announced an initial public offering that will be listed on the New York Stock Exchange on Wednesday. The game developer, founded in Sweden back in 2003, is expected to increase its value to over $7 billion after this IPO by raising more than $500 million throughout the offering.
In spite of the fact that the company is very optimistic regarding its value, the success of the initial public offering and the growing success of the game Candy Crush Saga, investors have mixed opinions as some of them are optimistic and others not so much, mainly because the company has only important game that made it famous, and if that game will go down, the company will go down after it. In other words, some investors are concerned about the fact that if Candy will indeed crash, so will King Digital Entertainment.
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